Advisory, Production, and Content Management Services
for Artists, Collectors, and Venues
I understand why visual content matters to audience groups, the people who make it, how to value it, how to manage it, and artist legacy issues.
For over two decades I’ve shepherded success in visual art projects, working with professional visual creatives to best position their work for the marketplace. My combined experience, including formal training as a photographer, has given me a unique insight on the way art can be archived, presented and celebrated.
—Cameron Sterling
Over my career I have worked on projects with Richard Avedon, Hiro, Ellen Graham, The Richard Avedon Foundation, Adobe Stock, Hamiltons Gallery, Pace/MacGill Gallery, The Museum of Fine Arts Boston, The J. Paul Getty Museum, The Norton Museum, and many other notable photographers, galleries, and museum since 2003.
Richard Avedon Studio Team 2003-2004
Services
I help clients with the following services that often move forward fluidly together to reach their goals:
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Advisory
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Production
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Management
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Marketing
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Venues
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Legacy
“Working with Cameron gave me the focus and process I needed to build out and refine the visual and written brand messages of my commercial photography business. Most photographers think their business only needs great images on their website to stand out, but in competitive markets, buyers expect to learn more about us, why they will enjoy working with us, and how we work.
Cameron helped me hone in on the gallery edits, supporting visuals, and a brand story that resonates with my business's audience. His keen sense of what makes a photography business unique in its market helped me shape my website into a more effective marketing tool. I knew gallery edits would be an important part of our work, but I didn't realize the role client-centric text and storytelling images could have on my website before working with him. Now that I see this marketing strategy beautifully stitched through my website, I'm even prouder to promote my business to clients who need it.”
Allegra Anderson, Photographer, 2019
www.allegraanderson.com